Imagine walking down the aisle of a grocery store and picking up a banana and suddenly there’s information on its nutritional value, along with a special promotion, floating above! Sound far off? The supermarket of the future is here now. Coop Italia, Italy’s largest grocery chain, for instance, has already debuted an augmented reality supermarket
Saving the Retail ‘Experience’
Six ways to bring back the love Remember when going to the mall meant driving around for an eternity looking for a parking spot? If so, you probably also remember a time when shopping could be a real outing not to mention a dose of retail therapy that fed a hungry era of conspicuous consumption—and,
Sweet Nutrition Facts News
Sugar – when is it not so sweet? For some CPG companies, when it comes to the redesigned Nutrition Facts label. That’s because by July 26, 2018, manufacturers will be required by the FDA to use the new label, which will include “Added Sugars” – sugars that have been added during processing or packaging. A
Unicorns driving you crazy? For some, they’re driving business.
Don’t let anyone tell you life’s not all rainbows and unicorns… those colorful, horned mythical beasts are seemingly everywhere these days. From leggings and cookie cutters to a glitter gel called Unicorn Snot (we’re not kidding) to unicorn pool floats with rainbow colored manes and even a “magical” pink and purple Starbucks Unicorn Frappuccino that
Powering the Experience Revolution
Happy #Ghostbustersday! It seems like you can get just about any kind of experience these days, from the sublime to the strange—even the otherworldly. And, here in New York City, we’re no stranger to the strange. Want to explore new dimensions and worlds while you break out your proton gun and blast away at globby
Just Another Kid’s Movie, or the ‘New’ Language?
Whatever your preference (or age), there’s no escaping that emojis are everywhere these days, from the Smiling Poop pool float (apologies!) to the emoji backpack, pajamas, card games, coloring books, and more. Emojis have even moved into the Museum of Modern Art (MOMA), which has added the original emoji set to its collection. And, they’re
Packaging & the Supermarket of Tomorrow
While we may not have Food-a-Rac-a-Cycles yet, “Supermarkets of the Future” appear closer than ever before. Why? For one thing, “Grocers are struggling to lure e-commerce-loving millennials into their aisles amid what experts say is a permanent shift in shopping patterns among consumers,” reports The Wall Street Journal. “Baby boomers used to bring long grocery
Break out your Polaroid, it’s #socialmediaday!
Oh snap! It’s Social Media Day! Wait, isn’t every day social media day? Just whose idea was this in the first place? Turns out the digital media website Mashable launched Social Media Day way back in 2010 (remember when you got your first iPad?). Mashable started the day to “recognize and celebrate social media’s impact
Adulting’s Hard!
Did you know that more and more young adults are living at home and for longer periods of time? And – surprise! – it doesn’t appear to be for lack of jobs, the Pew Research Center reports. In fact, according to a United States Census Bureau report, many millennials are delaying marriage and putting off