Promotional & Shopper Marketing

As an agency experienced in developing winning shopper marketing solutions, we understand the importance of reaching consumers before, during, and after store visits – ensuring not only a presence, but also a voice at each relevant point of contact, whether digital or traditional, along the entire path to purchase. Our practice is grounded in the art of identifying the moments of truth that appeal to the 24/7 shopper, supporting the marketing objectives of the retailer and delivering relevant consumer interactions which reinforce the brand and ensure a more consistent brand experience across the customer life cycle. Understanding what motivates each of these three constituents, and how they interact with and impact each other, requires both art and science and is key to our clients’ success.